Building Better Products With Customer Validation

Overview

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Details

In today's competitive world, there’s tremendous pressure to deliver high-quality, frictionless products that exceed customer expectations and stand out from the competition. In this class, you'll learn the importance of collecting customer feedback during pre-release testing and learn how the best brands in the world plan, execute, and leverage their Alpha, Beta, and Field Tests to build and launch world-class products. Whether you're working on an existing product and you want to make it better, this class will help you create products that customer love. Students will walk away with a solid understanding of how to design a great product and validate it with users.